Lead Generation
Email prospecting, free reports, lead magnets, email sales letters, post cards and other messages to folks who might become good clients.
Sales
Scripts for video sales letters, webinars for online sales presentations, phone scripts, and PowerPoint slides for in person presentations
Client nurturing
Content marketing materials like personal financial topics for your website. Newsletters, email updates, thank you cards.
Six Reasons Why We Should Work Together
This is what makes me different from other independent financial writers:
I’ve walked in your shoes
For more than seven years I earned my living selling life insurance and mutual funds as a Certified Financial Planner. I was frustrated with the company’s promotional materials so I learned how to write my own advertisements. Now, I can do the same for you.
I am easy to work with
… which means we work as partners… which means you don’t suffer the frustrations of working with a primadonna who doesn’t understand your challenges… which means our projects get done without drama, conflict, and controversy.
I know which social media are best for selling and which aren’t
… that means we won’t waste your time and money chasing after silly fads.
I am insatiably curious and enjoy learning new things
That means your marketing messages won’t be ancient relics from way back when… unless that message still works.
I am punctual and always meet deadlines
… and that means you worry less… which means no more ulcers and stressed out weekends wondering if your project will be delivered on time. It will be. Always.
My highest core value is integrity
… and I expect the same from you… which means if this is an issue, we may not be right for each other.
Services
There is power in clarity. I provide clear, effective communications with your prospects and clients. This can be done in a variety of ways, depending on the message you want communicated. Some of these ways are:
Email copywriting
... or email sales letters -- even regular sales letters to send thru the postal service.
Email campaigns
... to to nurture clients or email sales campaigns consisting of multiple related messages spread over a short period of time..
Reports
... to send to prospects or clients to demonstrate your authority or expertise - white papers, case studies, lead magnets - the list of names for these is long.
Newsletters
... to nurture your client relationships - these can be the traditional mailed messages or email sequences.
A few samples of my writing
Testimonials
Peter Feinstein
Certified Facebook Advertising & Marketing Expert
John is a bright, articulate, out-of-the box thinker who writes some of the best damn Direct Response copy I've ever seen and had the pleasure of testing! We've used him for client copy work on a couple of occasions and each experience was better than the one before!
Lara Fabans
CEO of Lodestone Consulting
I thouroughly enjoyed my time working with John on the Voice of Wealth project. He is a certified marketing genius coming up with creative ways to repurpose content to target new segments.
He is excellent at communications and keeping people informed of potential stumbling blocks... he's like the guy in the crow's nest looking to avoid hazards and keep on sailing smoothly.
John's sense of honesty and integrity make him very easy to work with and I appreciate the friendship that has grown up between us.
He's encouraging and brings a unique perspective that cuts across online vs offline thinking. He has a knack for applying an interesting, unique twist to "established" techniques. I would work with John again and highly recommend him to you.
Jenna Lloyd
Marketing Project Manager
John is a very talented copywriter who really understands how to engage and persuade prospects using the written word! He is great to work with too!
Venkata Ramana
CEO WarriorOutsourcing.com
John Gilger was very supportive and encouraging as he helped me launch and grow my business. He is very easy-going and a pleasure to work with. If you need help with your business, talk to John.
Steven Morris
Sr. Game Studio Manager, IGT
John just gets it! He has a talent for understanding whay people are saying and and he just simply puts what they say into words that make all the difference in the world. It's not just what he puts into words, but the style and execution he uses to bring your story to life.
Contact Me
When I am working, I often let calls go to voice mail so please leave a message.
The best way to reach me is by email or text. We can set a mutually convenient time to get on the phone and talk.
Address
2780 Trickling Brook Ct.Las Vegas, NV 89156 USA