“The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor.” –Vince Lombardi

In the early 80s, Tom Peters took the business world by storm. His book, “In Search of Excellence” was required reading for up and coming managers as were his lectures. Today, it seems as if business owners are no longer searching for excellence. They seem to prefer the Gordon Gekko model. As you’ll remember, Gordon Gekko was a fictional character in the movie “Wall Street” famous as a symbol in popular culture for unrestrained greed with the signature line, “Greed, for lack of a better word, is good.”

Being an old coot, my business career was heavily influenced by Tom Peters’ stress on excellence in all aspects of business. I learned that striving to provide the best customer service; the best leadership; the best management of assets that I was capable led to not only success in business, but a sense of satisfaction that comes from knowing I gave my best efforts.

Excellence is still the focus of all my business efforts, including coaching.

If you are a small or medium business owner or entrepreneur who wants to stand apart from the crowd and become the standard of excellence for your niche, I may be able to help you. That means you need to be willing to focus on perfecting the fundamentals rather than seeking the latest bright shiny object or latest fad.

Why focus on the fundamentals?

One of the greatest coaches in the NFL, Vince Lombardi, started the first day of training camp for the world champion Green Bay Packers every year with, “Gentlemen, this is a football.” He then proceeded to teach that games are won by the team who best executes the fundamentals… the best blocking, the best running, the best passing, and the best catching… not the fanciest plays or razzle-dazzle gamesmanship. He still holds the record for most championship games won.

Business excellence comes from professional and personal development with the aim of individual growth, improved performance and contentment. In other words, excellence is nurtured with a focus on developing leadership skills, building highly productive teams, managing time, and thriving on taking on complex challenges.

Two advantages of working with a business coach

…are accountability and an unbiased view from the outside of your business. We all maintain a stronger commitment to our goals and work harder to attain them when we have to report our accountability to someone. Also, we often don’t see the obvious solution because we’re too close to the problem to see the solution clearly.

When you are ready to:

  • Stop feeling overwhelmed
  • Learn specific marketing and business skills
  • Expand your reach and find new customers
  • Craft a cohesive action plan for growing your business
  • Boost clarity about your business vision and big projects
  • Create sustainable motivation and accountability
  • Manage your time wisely
  • Prioritize your tasks so you know what to do first
  • Increase revenue and create steady profits

Contact me to set up a time to talk about it.

Yes, the call costs you nothing.