Providing Excellence in Email and Website Content
No leads, no sales.
No sales, no business.
Lead generation is the lifeblood of every B2B business. As a B2B Marketer, I’m sure you agree. Lead generation is your top priority and converting them your greatest challenge.
The trending hot topic for lead generation is content marketing. Last year, businesses spent more than $16 billion Continue reading
When I started in sales way back in the last century… too far back for comfort… the rule of the game was “Always Be Closing”. Great sales trainers like Tom Hopkins taught us 101 (at least) tricky lines to manipulate our prospects into a no-win situation so they would surrender to our awesome sales skills. Closing was the Holy Grail in mastering sales skills.
Times have changed. Maybe people are smarter or maybe Continue reading
That attitude ruined my Sundays too because I spent the whole day grumbling and stewing over the fact that I had to go back to being a wage-slave the next morning.
Maybe you are one of those people who spend the majority of their lives thinking negative thoughts like “only 2 days left until the weekend”, or “Crap! It’s Monday again!”
Years ago, I was working construction Continue reading
Friday night, my grandson and I went to a fun movie, Jupiter Ascending. It was quite a bit different than I expected, but I really liked it. Of course, I’m kind of a fan of the Wachowski brothers anyway. If you or your kids are Sci-Fi fans, you’ll enjoy this movie. Go check it out.
So… what did I just do? Continue reading
How many parties have you been to where someone tried talking you into a fantastic opportunity selling soap or long distance service or…? Instead of relaxing and enjoying the fun like everyone else, they just had to try selling in an inappropriate situation.
You don’t want to be that jerk when you are at the party on your favorite social media.
Let’s stop and look at what people really do with social media. Continue reading